The goal of OverKop is to offer a platform that is easy to approach for young people would like psychological assistance. Therefore we took the ‘’O’’ and the ‘’K’’ from OverKop and created the slogan: You are OK. To look appealing for young people we applied a modern look with refreshing colours resulting in the following logo designs. The two main colours blue and white may be accompanied by the high light colours pink, green, light blue or yellow. This gives the logo a bright, open en modern look.
The brandmark is easy to use for multiple applications such as window stickers, posters and tote bags. For the online platform we helped to create the initial design that looks appealing and feels welcoming for young people.